Grampians Tourism was established in 2009 and is the peak industry body for tourism in the Grampians region. It encompasses and is directly supported by Ararat Rural City, Horsham Rural City, Northern Grampians Shire and the Southern Grampians Shire.

Our primary purpose is to deliver a coordinated approach to marketing, product development, infrastructure investment and industry development for the region. Our key asset is visitgrampians.com.au

Our Team

Marc Sleeman


Marc has over 30 years experience in tourism, both in private industry and local government including roles in general management, marketing and sales with responsibility for strategic planning, events, visitor services and stakeholder engagement.

Kerrie Mulholland

Partnerships Manager

Kerrie has over 25 years experience in tourism and hospitality with previous roles including Director of Sales & Marketing at the W Melbourne, Cluster Director of Sales & Marketing at The Westin, Sheraton and Four Points Melbourne and Global Sales Director at Starwood Hotels & Resorts. And brings a wealth of experience and is here to support our partners and industry. 

Caron Fraser