Be Part of the Bigger Picture

Together we can show travelers why our spectacular Grampians region is a ‘must visit’ destination.

Throughout this Partnership Opportunities document, you will be introduced to a range of ways that we will create visibility for the region and your business.

This year sees us collaborating with our partners to kick off an innovative 12 month ‘always on’ marketing campaign, with seasonal content that highlights our region’s strengths and diversity Helping to make the consumers decision to visit and path to purchase an easy one, the campaign will be supported by strong PR activity, printed collateral and a robust digital and social media presence.

Our all-new campaign targets key growth markets – getting into the minds of future visitors and making Grampians an easy choice.

What’s in it for you

Creating partnerships via our paid Partnership Opportunities is a vital part of our structure. The funds from these partnerships go directly towards marketing activities that further develop and promote

our region. In return, Grampians Tourism matches your investment dollar for dollar so together we have collective impact. This means that you’re joining an innovative alliance of like-minded people who can

advocate and strengthen connections and influence increased visitation to the Grampians.


Benefits include:

  • Presence in an annual marketing campaign that is targeted and measurable
  • Strong digital presence through the all new –  a trusted and reliable source of information
  • Exposure through our all new public relations campaign, media visits, editorial features, online articles and social media mentions
  • Connections to peak bodies such as Visit Victoria, Regional Development Victoria and VTIC
  • Access to our Visitor Information Centre network
  • Access to our professional development programs and support
  • Corporate communications that will keep you up to date with the latest news and opportunities

Partnership Opportunities

Our Partnership Opportunities for 2017-18 provide you with exciting options to suit the varying needs of tourism businesses within our region. All Options are scheduled

into our Annual Campaign, gaining you exposure to key target markets. Your partnership investment is matched dollar for dollar by Grampians Tourism, and is not only an investment in

your business but in our magnificent destination. By working together, we have a far greater impact.

Every business has different needs.  We are here to work with you.

Join us now from one of the following partnership options: